​Duke’s x Hardee's LTO Collaboration
High-visibility limited-time offer featuring Duke’s Carolina Gold BBQ Sauce in March 2025, executed in both bulk pouch and PC dip cup formats. Supported a marketing-led initiative to elevate brand awareness and increase market share for a lesser-known product through national QSR distribution.
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Managed all project timelines, stakeholder alignment, and commercialization activities across Marketing, Supply Chain, and Operations
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Executed fast-turn launch in under 10 weeks, achieving OTIFNE delivery to all Hardee’s locations nationwide
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Led dual-format packaging execution for both sandwich and dipping applications, ensuring seamless fulfillment and operational readiness
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Contributed to brand equity growth by expanding Duke’s QSR presence beyond its core mayonnaise platform
